Category Archives: Uncategorized

Top Search Engine Optimization Metrics Defined

While it can be difficult to keep up with every algorithm change Google rolls out, there are still some metrics that you can keep an eye on to monitor the SEO progress of your site. Here are some of the top SEO metrics to help gauge the health of your site’s SEO: Backlinks A backlink […]

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Organic SEO vs PPC Advertising | Determining the Best Digital Marketing Plan

If you’re working on creating an online marketing plan for your website, you may be having a difficult time deciding whether you should put your efforts into developing your SEO in order to obtain organic traffic from Google, or if you should use PPC (Pay Per Click) advertising instead. In this article, we will look […]

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5 Tips for Dominating Your Local Snack Pack

There was a time when Google highlighted 10 local listings in that little map that populates at the top of local search results. Over the years, however, that number shrank to a “map pack” of seven, and finally dwindled to displaying just three. These three local listings are referred to as the local “snack pack”. […]

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6 Tips for Blogging and Syndicating New SEO-Friendly Content

Blogging is a great way to keep your site’s content fresh, attract visitors, and perhaps even garner a few backlinks. While it is time-consuming, blogging can be a powerful tool in your SEO arsenal. To get the most out of it, here are some SEO-friendly tips to consider when maintaining your blog: 1. Come Up […]

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5 Reasons to Build Your Site on WordPress

WordPress is an online, open source content management system that was first introduced back in 2003. Today, it’s by far the most popular CMS platform on the web, powering over 26% of all websites. We always recommend that clients use WordPress when building a new site. It’s what we use for our own sites and […]

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What is Page Speed and Why is It Important?

Nothing is more frustrating than trying to look up a quick answer to something, only to find yourself waiting forever for a website to load. Chances are when this happens to you, you simply hit the back button and click on the next search result instead of wasting precious seconds. In this scenario, you are […]

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7 Tips for Nailing Your Site’s On-Page Search Engine Optimization

Every SEO strategy can be broken into two basic types of optimization factors: on-page and off-page. On-page SEO focuses on techniques for optimizing a site’s content and HTML code to make it search engine compatible, while off-page optimization relates to external factors like link building. At Moonraker Marketing, our client SEO campaigns start by tweaking […]

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